AI Influence: U.S. Retailer Influence Across AI Platforms
There is no single AI retail shelf — there are five. Each AI platform has a distinct U.S. retailer fingerprint across Pet, Baby, Beauty and Food & Beverage.

Long-form whitepapers and concise case studies on how AI assistants like ChatGPT, Gemini and Claude recommend brands across Beauty, Baby, Vitamins and Spirits. Every report is grounded in AgentRank's continuous measurement of AI Share of Voice — and every one is available as a PDF and PowerPoint download.
There is no single AI retail shelf — there are five. Each AI platform has a distinct U.S. retailer fingerprint across Pet, Baby, Beauty and Food & Beverage.
Spirits is too broad to be a single AI recommendation market. Broken down by type, Tequila, Vodka, Whiskey and Gin behave like four separate AI markets.
Centrum leads AI recommendations in multivitamins with 24.7% share — but the lead is uneven across AI platforms. This Haleon whitepaper maps how to defend and grow it.
Huggies is the clear #2 in AI recommendations for baby diapers — but Pampers wins preference 69% of the time to Huggies' 12%. This whitepaper maps how to close the gap.
S-26 leads ASEAN infant formula AI recommendations at 16.5%, but it's an emerging challenger market with high pressure. This flash report reads the leaderboard.