Ranking results
788 brands matched · 9,749 ranking observationsScore = sum of AI-platform ranking points · top-5 = 35→8
AI Shelf
Top AI-recommended brands · Disposable Diapers
Top 5 on shelf
1
PA
Pampers
Procter & Gamble
AI Visibility
34.1%
Weighted SOV
44.4%
Avg. Rank
2.2
Index by AI platform
Chat GPT26
ChatGPT270
Claude228
DeepSeek22
Gemini22
Grok31
2
HU
Huggies
Kimberly-Clark
AI Visibility
17.9%
Weighted SOV
15.7%
Avg. Rank
2.6
Index by AI platform
Chat GPT34
ChatGPT312
Claude136
DeepSeek43
Gemini31
Grok44
3
CO
Coterie
Coterie
AI Visibility
5.8%
Weighted SOV
7.2%
Avg. Rank
2.8
Index by AI platform
Chat GPT1
ChatGPT199
4
SG
Seventh Generation
Unilever
AI Visibility
3.8%
Weighted SOV
3.3%
Avg. Rank
3.4
Index by AI platform
ChatGPT156
Claude234
DeepSeek2
Grok7
5
TH
The Honest Company
The Honest Company
AI Visibility
5.1%
Weighted SOV
3.3%
Avg. Rank
3.9
Index by AI platform
ChatGPT161
Claude39
Platform index commentary
- Huggies over-indexes most strongly on ChatGPT (index 312), while Coterie is weakest on Chat GPT (index 1).
- Huggies shows the widest platform spread among top brands (31–312).
- Claude is the most divergent platform (spread 195 pts); ChatGPT overall favours the top shelf (avg index 220).
| # | Entity | Manufacturer | WTD SOV | SOV | Visibility | #1 Share | Attrs |
|---|---|---|---|---|---|---|---|
| 1 | L'Oréal | L'Oréal | 4.2% | 3.6% | 18.1% | 5.4% | MainstreamGlobalMega |
| 2 | Nivea | Beiersdorf | 3.9% | 3.0% | 15.1% | 6.2% | MainstreamGlobalMajor |
| 3 | Maybelline | L'Oréal | 3.8% | 3.0% | 14.9% | 4.6% | MainstreamGlobalMega |
| 4 | Oral-B | Procter & Gamble | 3.4% | 2.4% | 12.2% | 7.1% | PremiumGlobalMega |
| 5 | Dove | Unilever | 3.2% | 2.5% | 12.7% | 4.3% | MainstreamGlobalMega |
| 6 | Garnier | L'Oréal | 2.8% | 2.5% | 12.7% | 2.6% | ValueGlobalMega |
| 7 | Colgate | Colgate-Palmolive | 2.2% | 1.9% | 9.6% | 1.6% | PremiumGlobalMajor |
| 8 | Philips | Philips | 2.0% | 1.6% | 8.2% | 1.5% | MainstreamLocal ChampionMega |
| 9 | La Roche-Posay | L'Oréal | 1.8% | 1.9% | 9.3% | 1.6% | PremiumGlobalMega |
| 10 | Dior | LVMH | 1.8% | 1.7% | 8.4% | 1.4% | ValueGlobalMega |
| 11 | Gillette | Procter & Gamble | 1.7% | 1.0% | 5.1% | 4.6% | MainstreamGlobalMega |
| 12 | Veet | Reckitt | 1.7% | 1.0% | 5.1% | 4.5% | MainstreamGlobalMajor |
| 13 | Pantene | Procter & Gamble | 1.7% | 1.3% | 6.5% | 2.2% | MainstreamGlobalMega |
| 14 | MAC | Estée Lauder | 1.7% | 1.4% | 6.9% | 2.6% | PremiumGlobalMajor |
| 15 | Chanel | Chanel | 1.7% | 1.3% | 6.4% | 2.6% | LuxuryRegionalMajor |
| 16 | NYX | L'Oréal | 1.5% | 1.3% | 6.5% | 1.9% | MainstreamGlobalMega |
| 17 | CeraVe | L'Oréal | 1.3% | 1.1% | 5.7% | 1.4% | MainstreamGlobalMega |
| 18 | Braun | Procter & Gamble | 1.2% | 1.1% | 5.7% | 1.2% | PremiumGlobalMega |
| 19 | Waterpik | Church & Dwight | 1.1% | 0.8% | 4.2% | 2.6% | PremiumGlobalMajor |
| 20 | Nair | Church & Dwight | 1.1% | 0.9% | 4.4% | 0.4% | MainstreamGlobalMajor |
| 21 | Listerine | Kenvue | 1.0% | 0.6% | 3.1% | 2.6% | PremiumGlobalMajor |
| 22 | Neutrogena | Johnson & Johnson | 1.0% | 1.0% | 4.9% | 0.9% | MainstreamGlobalMega |
| 23 | Dettol | Reckitt | 0.9% | 0.7% | 3.7% | 1.3% | MainstreamGlobalMajor |
| 24 | The Ordinary | Estée Lauder | 0.9% | 0.7% | 3.3% | 1.6% | ValueGlobalMajor |
| 25 | Revlon | Revlon Inc. | 0.8% | 1.1% | 5.3% | 0.0% | PremiumLocal ChampionLarge |
| 26 | Elmex | Colgate-Palmolive | 0.8% | 0.8% | 4.2% | 0.2% | PremiumGlobalMajor |
| 27 | Wilkinson Sword | Edgewell Personal Care | 0.7% | 0.8% | 3.8% | 0.0% | MainstreamGlobalLarge |
| 28 | Cetaphil | Galderma | 0.7% | 0.8% | 4.1% | 0.1% | MainstreamGlobalLarge |
| 29 | Sensodyne | Haleon | 0.7% | 0.7% | 3.3% | 0.2% | PremiumExport ChallengerMajor |
| 30 | Head & Shoulders | Procter & Gamble | 0.7% | 0.5% | 2.4% | 1.4% | MainstreamGlobalMega |
| 31 | Kiko Milano | KIKO Milano | 0.7% | 0.6% | 2.8% | 1.1% | MainstreamGlobalMid-Sized |
| 32 | Lancôme | L'Oréal | 0.7% | 0.9% | 4.6% | 0.1% | MainstreamGlobalMega |
| 33 | Calvin Klein | Coty | 0.6% | 0.4% | 2.1% | 1.1% | ValueGlobalMajor |
| 34 | Balea | dm-drogerie markt | 0.6% | 0.6% | 3.2% | 0.1% | ValueGlobalMajor |
| 35 | Panasonic | Meta / Ray-Ban | 0.6% | 0.8% | 4.0% | 0.0% | PremiumRegionalMega |
| 36 | Aveeno | Johnson & Johnson | 0.6% | 0.7% | 3.7% | 0.1% | MainstreamGlobalMega |
| 37 | Olaplex | Olaplex Inc. | 0.6% | 0.4% | 1.8% | 1.3% | PremiumLocal ChampionMid-Sized |
| 38 | Crest | Procter & Gamble | 0.6% | 0.6% | 3.0% | 0.3% | MainstreamGlobalMega |
| 39 | Purell | GOJO Industries | 0.6% | 0.4% | 1.8% | 1.3% | MainstreamRegionalLarge |
| 40 | Burt's Bees | Clorox | 0.6% | 0.5% | 2.7% | 0.9% | MainstreamGlobalMajor |
| 41 | Essence | Independent | 0.5% | 0.6% | 3.2% | 0.4% | MainstreamLocal ChampionIndependent |
| 42 | Olay | P&G | 0.5% | 0.7% | 3.3% | 0.0% | MainstreamGlobalMega |
| 43 | Bioderma | L'Oréal | 0.5% | 0.5% | 2.4% | 0.6% | PremiumGlobalMega |
| 44 | Sally Hansen | Coty | 0.5% | 0.6% | 2.8% | 0.2% | MainstreamGlobalMajor |
| 45 | Palmolive | Colgate-Palmolive | 0.5% | 0.6% | 3.2% | 0.1% | ValueGlobalMajor |
| 46 | Estée Lauder | Estée Lauder | 0.5% | 0.5% | 2.4% | 0.6% | LuxuryGlobalMajor |
| 47 | Urban Decay | L'Oréal | 0.5% | 0.4% | 2.0% | 0.8% | PremiumGlobalMega |
| 48 | Eucerin | Beiersdorf | 0.5% | 0.4% | 2.2% | 0.6% | PremiumGlobalMajor |
| 49 | Schwarzkopf | Henkel | 0.5% | 0.5% | 2.5% | 0.3% | ValueGlobalMega |
| 50 | Avène | Pierre Fabre | 0.5% | 0.6% | 2.8% | 0.1% | PremiumGlobalLarge |
| 51 | Fenty Beauty | LVMH | 0.5% | 0.4% | 1.9% | 0.6% | ValueGlobalMega |
| 52 | Johnson's | Johnson & Johnson | 0.4% | 0.3% | 1.3% | 1.2% | MainstreamGlobalMega |
| 53 | Clinique | Estée Lauder | 0.4% | 0.8% | 4.0% | 0.0% | PremiumGlobalMajor |
| 54 | Ziaja | Ziaja | 0.4% | 0.4% | 1.9% | 0.4% | ValueRegionalIndependent |
| 55 | Jo Malone | Estée Lauder | 0.4% | 0.4% | 1.8% | 0.5% | LuxuryGlobalMajor |
| 56 | Mustela | Laboratoires Expanscience | 0.4% | 0.4% | 2.0% | 0.2% | PremiumRegionalMid-Sized |
| 57 | NARS | Shiseido | 0.4% | 0.4% | 1.8% | 0.5% | LuxuryGlobalMajor |
| 58 | Carmex | Carma Laboratories | 0.4% | 0.4% | 2.2% | 0.1% | ValueExport ChallengerIndependent |
| 59 | Got2b | Henkel | 0.4% | 0.4% | 1.8% | 0.4% | MainstreamGlobalMega |
| 60 | TRESemmé | Unilever | 0.4% | 0.4% | 2.1% | 0.3% | MainstreamGlobalMega |
| 61 | Bic | Société Bic | 0.4% | 0.5% | 2.3% | 0.0% | ValueGlobalLarge |
| 62 | Betadine | Mundipharma | 0.4% | 0.3% | 1.5% | 0.4% | PremiumGlobalLarge |
| 63 | Hugo Boss | Coty | 0.3% | 0.3% | 1.5% | 0.5% | LuxuryGlobalMajor |
| 64 | Dial | Henkel | 0.3% | 0.3% | 1.5% | 0.3% | ValueGlobalMega |
| 65 | L'Oreal | L’Oréal | 0.3% | 0.2% | 1.1% | 0.6% | PremiumGlobalMega |
| 66 | TePe | TePe Oral Hygiene Products | 0.3% | 0.4% | 1.9% | 0.1% | MainstreamExport ChallengerIndependent |
| 67 | Le Labo | Estée Lauder | 0.3% | 0.3% | 1.3% | 0.4% | PremiumGlobalMajor |
| 68 | Rexona | Unilever | 0.3% | 0.3% | 1.4% | 0.2% | PremiumGlobalMega |
| 69 | Sanex | Colgate-Palmolive | 0.3% | 0.4% | 1.9% | 0.1% | MainstreamGlobalMajor |
| 70 | Curaprox | Curaden | 0.3% | 0.5% | 2.7% | 0.1% | PremiumGlobalIndependent |
| 71 | Remington | Spectrum Brands | 0.3% | 0.5% | 2.5% | 0.0% | MainstreamGlobalLarge |
| 72 | Moroccanoil | Moroccanoil | 0.3% | 0.4% | 1.8% | 0.0% | MainstreamRegionalIndependent |
| 73 | Germ-X | Vi-Jon | 0.3% | 0.2% | 1.2% | 0.0% | MainstreamGlobalMid-Sized |
| 74 | Sonicare | Philips | 0.3% | 0.3% | 1.5% | 0.0% | PremiumLocal ChampionMega |
| 75 | Byredo | Puig | 0.3% | 0.3% | 1.4% | 0.2% | PremiumGlobalLarge |
| 76 | Catrice | Cosnova | 0.3% | 0.4% | 1.9% | 0.1% | ValueRegionalMid-Sized |
| 77 | Clairol | Procter & Gamble | 0.3% | 0.3% | 1.5% | 0.1% | MainstreamGlobalMega |
| 78 | Schick | Edgewell Personal Care | 0.3% | 0.3% | 1.4% | 0.0% | MainstreamGlobalLarge |
| 79 | Isadora | IsaDora | 0.3% | 0.2% | 1.0% | 0.6% | ValueExport ChallengerIndependent |
| 80 | Wahl | Wahl Clipper Corporation | 0.3% | 0.4% | 1.9% | 0.0% | MainstreamRegionalLarge |
| 81 | Bourjois | Coty | 0.3% | 0.3% | 1.5% | 0.2% | MainstreamGlobalMajor |
| 82 | Labello | Beiersdorf | 0.3% | 0.3% | 1.3% | 0.4% | ValueGlobalMajor |
| 83 | Kerastase | L'Oréal | 0.3% | 0.3% | 1.4% | 0.2% | ValueGlobalMega |
| 84 | Yves Saint Laurent | L’Oréal | 0.3% | 0.4% | 1.9% | 0.0% | MainstreamGlobalMega |
| 85 | Vaseline | Unilever | 0.3% | 0.3% | 1.6% | 0.2% | ValueGlobalMega |
| 86 | Bielenda | Bielenda | 0.2% | 0.2% | 1.2% | 0.2% | ValueRegionalIndependent |
| 87 | ACO | Perrigo | 0.2% | 0.2% | 1.1% | 0.4% | MainstreamGlobalLarge |
| 88 | Sterillium | Paul Hartmann | 0.2% | 0.2% | 1.0% | 0.3% | MainstreamLocal ChampionLarge |
| 89 | ChapStick | Suave Brands Company | 0.2% | 0.2% | 0.9% | 0.1% | ValueRegionalMid-Sized |
| 90 | Charlotte Tilbury | Puig | 0.2% | 0.2% | 1.1% | 0.2% | LuxuryGlobalLarge |
| 91 | Inglot | Inglot | 0.2% | 0.2% | 0.9% | 0.4% | PremiumGlobalIndependent |
| 92 | Wella | Wella Company | 0.2% | 0.3% | 1.4% | 0.0% | MainstreamLocal ChampionLarge |
| 93 | Reach | Kenvue | 0.2% | 0.4% | 1.8% | 0.0% | PremiumGlobalMajor |
| 94 | Isdin | ISDIN | 0.2% | 0.2% | 1.1% | 0.4% | PremiumRegionalMid-Sized |
| 95 | Nivea Sun | Beiersdorf | 0.2% | 0.2% | 0.8% | 0.4% | MainstreamGlobalMajor |
| 96 | Jordan | Orkla | 0.2% | 0.2% | 1.2% | 0.2% | MainstreamGlobalMajor |
| 97 | Lysol | Reckitt | 0.2% | 0.2% | 0.9% | 0.1% | MainstreamGlobalMajor |
| 98 | Rare Beauty | Rare Beauty LLC | 0.2% | 0.1% | 0.7% | 0.5% | LuxuryExport ChallengerIndependent |
| 99 | Le Petit Unilevereillais | Johnson & Johnson | 0.2% | 0.2% | 0.8% | 0.4% | UnspecifiedGlobalMega |
| 100 | Nad's | Sue Ismiel & Daughters | 0.2% | 0.2% | 1.2% | 0.0% | MainstreamGlobalIndependent |
| 101 | Giorgio Armani | L'Oréal | 0.2% | 0.2% | 0.8% | 0.3% | PremiumGlobalMega |
| 102 | Degree | Unilever | 0.2% | 0.2% | 0.9% | 0.1% | PremiumGlobalMega |
| 103 | Benefit Cosmetics | LVMH | 0.2% | 0.2% | 1.2% | 0.0% | PremiumGlobalMega |
| 104 | Anastasia Beverly Hills | ABH Cosmetics | 0.2% | 0.2% | 1.0% | 0.0% | PremiumLocal ChampionMid-Sized |
| 105 | Barbasol | Perio Inc. | 0.2% | 0.2% | 0.9% | 0.0% | MainstreamGlobalIndependent |
| 106 | Bleu de Chanel | Chanel | 0.2% | 0.2% | 0.9% | 0.1% | LuxuryRegionalMajor |
| 107 | Rituals | Rituals Cosmetics | 0.2% | 0.2% | 1.2% | 0.2% | PremiumGlobalLarge |
| 108 | Paco Rabanne | Puig | 0.2% | 0.3% | 1.4% | 0.1% | LuxuryGlobalLarge |
| 109 | Rimmel | Coty | 0.2% | 0.2% | 1.2% | 0.2% | LuxuryGlobalMajor |
| 110 | e.l.f. | e.l.f. Beauty | 0.2% | 0.3% | 1.6% | 0.0% | MainstreamGlobalMid-Sized |
| 111 | Tom Ford | Estée Lauder | 0.2% | 0.3% | 1.6% | 0.0% | LuxuryGlobalMajor |
| 112 | Vichy | L'Oréal | 0.2% | 0.3% | 1.4% | 0.0% | PremiumGlobalMega |
| 113 | Taft | Schwarzkopf | 0.2% | 0.2% | 0.8% | 0.2% | MainstreamRegionalLarge |
| 114 | Norelco | Philips | 0.2% | 0.2% | 1.0% | 0.0% | MainstreamLocal ChampionMega |
| 115 | Aquafresh | Haleon | 0.2% | 0.2% | 0.9% | 0.0% | PremiumExport ChallengerMajor |
| 116 | Benefit | LVMH | 0.2% | 0.2% | 1.2% | 0.0% | MainstreamGlobalMega |
| 117 | Carex | PZ Cussons | 0.2% | 0.1% | 0.6% | 0.4% | ValueGlobalMid-Sized |
| 118 | SheaMoisture | Unilever | 0.2% | 0.2% | 1.1% | 0.1% | ValueGlobalMega |
| 119 | Eveline | Eveline Cosmetics | 0.2% | 0.2% | 1.0% | 0.1% | ValueRegionalIndependent |
| 120 | Stila | Stila Cosmetics | 0.2% | 0.1% | 0.7% | 0.3% | PremiumGlobalIndependent |
| 121 | Parissa | Parissa Laboratories | 0.2% | 0.2% | 1.2% | 0.0% | MainstreamGlobalIndependent |
| 122 | H2ofloss | H2ofloss | 0.2% | 0.2% | 1.2% | 0.0% | PremiumGlobalIndependent |
| 123 | GUM | Sunstar | 0.2% | 0.3% | 1.3% | 0.0% | PremiumGlobalLarge |
| 124 | Sagrotan | Reckitt | 0.2% | 0.1% | 0.6% | 0.3% | MainstreamGlobalMajor |
| 125 | Andrélon | Unilever | 0.1% | 0.1% | 0.6% | 0.3% | MainstreamGlobalMega |
| 126 | Amuchina | Angelini Pharma | 0.1% | 0.1% | 0.5% | 0.3% | PremiumRegionalLarge |
| 127 | Axe | Unilever | 0.1% | 0.2% | 1.0% | 0.0% | MainstreamGlobalMega |
| 128 | Burst | Burst Oral Care | 0.1% | 0.2% | 1.2% | 0.0% | ValueLocal ChampionIndependent |
| 129 | Sephora Collection | LVMH | 0.1% | 0.1% | 0.7% | 0.1% | MainstreamGlobalMega |
| 130 | Kruidvat | A.S. Watson | 0.1% | 0.2% | 0.9% | 0.1% | ValueGlobalMega |
| 131 | Cantu | PDC Brands | 0.1% | 0.2% | 0.9% | 0.0% | MainstreamRegionalMid-Sized |
| 132 | OGX | Kenvue | 0.1% | 0.2% | 1.1% | 0.0% | MainstreamGlobalMajor |
| 133 | Maxhair | Country Life | 0.1% | 0.2% | 1.0% | 0.0% | ValueLocal ChampionIndependent |
| 134 | Octenisept | Schülke & Mayr | 0.1% | 0.1% | 0.6% | 0.3% | PremiumGlobalMid-Sized |
| 135 | Simple | Unilever | 0.1% | 0.1% | 0.7% | 0.2% | ValueGlobalMega |
| 136 | Old Spice | Procter & Gamble | 0.1% | 0.2% | 1.0% | 0.1% | MainstreamGlobalMega |
| 137 | Milani | Milani Cosmetics | 0.1% | 0.2% | 0.8% | 0.0% | LuxuryExport ChallengerIndependent |
| 138 | GiGi | American International Industries | 0.1% | 0.2% | 0.8% | 0.0% | PremiumGlobalIndependent |
| 139 | Meridol | Colgate-Palmolive | 0.1% | 0.2% | 1.0% | 0.0% | PremiumGlobalMajor |
| 140 | Lumene | Lumene | 0.1% | 0.2% | 0.8% | 0.1% | MainstreamRegionalIndependent |
| 141 | Maison Margiela | L'Oréal | 0.1% | 0.2% | 1.0% | 0.0% | MainstreamGlobalMega |
| 142 | Pupa | Micys Company | 0.1% | 0.1% | 0.7% | 0.0% | PremiumGlobalIndependent |
| 143 | Barnängen | Henkel | 0.1% | 0.1% | 0.7% | 0.1% | MainstreamGlobalMega |
| 144 | Collistar | Bolton Group | 0.1% | 0.2% | 0.8% | 0.1% | PremiumRegionalLarge |
| 145 | Versace | Euroitalia / Versace | 0.1% | 0.2% | 0.8% | 0.0% | LuxuryRegionalMid-Sized |
| 146 | Nads | Nad’s | 0.1% | 0.2% | 1.0% | 0.0% | MainstreamRegionalIndependent |
| 147 | Aussie | Procter & Gamble | 0.1% | 0.2% | 0.9% | 0.0% | MainstreamGlobalMega |
| 148 | Caudalie | Caudalie | 0.1% | 0.1% | 0.7% | 0.1% | PremiumRegionalMid-Sized |
| 149 | Eveline Cosmetics | Eveline Cosmetics | 0.1% | 0.1% | 0.6% | 0.2% | ValueRegionalIndependent |
| 150 | Secret | Procter & Gamble | 0.1% | 0.1% | 0.5% | 0.1% | MainstreamGlobalMega |
| 151 | Signal | Unilever | 0.1% | 0.1% | 0.7% | 0.1% | PremiumGlobalMega |
| 152 | Clorox | Clorox | 0.1% | 0.1% | 0.5% | 0.1% | MainstreamGlobalMajor |
| 153 | Bare Minerals | Orveon | 0.1% | 0.3% | 1.4% | 0.0% | PremiumRegionalMid-Sized |
| 154 | Lush | Lush | 0.1% | 0.2% | 0.8% | 0.0% | PremiumGlobalLarge |
| 155 | Borotalco | Bolton Group | 0.1% | 0.1% | 0.6% | 0.2% | MainstreamRegionalLarge |
| 156 | Syoss | Henkel | 0.1% | 0.2% | 0.9% | 0.0% | MainstreamGlobalMega |
| 157 | Edge | Edgewell Personal Care | 0.1% | 0.1% | 0.5% | 0.0% | MainstreamGlobalLarge |
| 158 | Marc Jacobs | Coty | 0.1% | 0.2% | 0.8% | 0.0% | PremiumGlobalMajor |
| 159 | Wibo | Wibo | 0.1% | 0.1% | 0.6% | 0.1% | LuxuryGlobalIndependent |
| 160 | K18 | Unilever | 0.1% | 0.1% | 0.5% | 0.0% | PremiumGlobalMega |
| 161 | Polo Ralph Lauren | L’Oréal | 0.1% | 0.1% | 0.5% | 0.1% | MainstreamGlobalMega |
| 162 | Maria Nila | Maria Nila | 0.1% | 0.1% | 0.6% | 0.1% | PremiumExport ChallengerIndependent |
| 163 | Bath & Body Works | Bath & Body Works Inc. | 0.1% | 0.1% | 0.7% | 0.1% | MainstreamGlobalMajor |
| 164 | Schauma | Henkel | 0.1% | 0.1% | 0.4% | 0.2% | MainstreamGlobalMega |
| 165 | Boots No7 | Walgreens Boots Alliance | 0.1% | 0.1% | 0.6% | 0.1% | MainstreamGlobalMega |
| 166 | American Crew | Revlon Professional | 0.1% | 0.1% | 0.7% | 0.0% | PremiumGlobalMid-Sized |
| 167 | Wet Ones | Edgewell Personal Care | 0.1% | 0.1% | 0.7% | 0.0% | PremiumGlobalLarge |
| 168 | Softsoap | Colgate-Palmolive | 0.1% | 0.1% | 0.4% | 0.1% | PremiumGlobalMajor |
| 169 | Chicco | Artsana Group | 0.1% | 0.1% | 0.4% | 0.1% | MainstreamRegionalLarge |
| 170 | Blistex | Blistex Inc. | 0.1% | 0.2% | 0.8% | 0.0% | ValueExport ChallengerIndependent |
| 171 | Huda Beauty | Huda Beauty | 0.1% | 0.1% | 0.5% | 0.0% | PremiumGlobalMid-Sized |
| 172 | L300 | Perrigo | 0.1% | 0.1% | 0.5% | 0.1% | MainstreamGlobalLarge |
| 173 | Prodent | Unilever | 0.1% | 0.1% | 0.4% | 0.1% | PremiumGlobalMega |
| 174 | Mentadent | Unilever | 0.1% | 0.1% | 0.4% | 0.1% | PremiumGlobalMega |
| 175 | No7 | Walgreens Boots Alliance | 0.1% | 0.1% | 0.5% | 0.1% | MainstreamGlobalMega |
| 176 | Isana | Rossmann | 0.1% | 0.2% | 0.8% | 0.0% | ValueGlobalMajor |
| 177 | Herbal Essences | Procter & Gamble | 0.1% | 0.1% | 0.7% | 0.0% | MainstreamGlobalMega |
| 178 | AquaSonic | AquaSonic | 0.1% | 0.1% | 0.5% | 0.0% | MainstreamGlobalIndependent |
| 179 | Touchland | Touchland | 0.1% | 0.1% | 0.7% | 0.0% | PremiumGlobalIndependent |
| 180 | Neosporin | Kenvue | 0.1% | 0.1% | 0.3% | 0.1% | PremiumGlobalMajor |
| 181 | Klorane | Pierre Fabre | 0.1% | 0.1% | 0.5% | 0.1% | MainstreamGlobalLarge |
| 182 | Irish Spring | Colgate-Palmolive | 0.1% | 0.1% | 0.4% | 0.0% | ValueGlobalMajor |
| 183 | Pupa Milano | Micys Company | 0.1% | 0.1% | 0.4% | 0.0% | MainstreamGlobalIndependent |
| 184 | Acqua Di Parma | LVMH | 0.1% | 0.1% | 0.4% | 0.2% | PremiumGlobalMega |
| 185 | Glide | Procter & Gamble | 0.1% | 0.1% | 0.4% | 0.0% | PremiumGlobalMega |
| 186 | Carolina Herrera | Puig | 0.1% | 0.1% | 0.4% | 0.1% | LuxuryGlobalLarge |
| 187 | Vitis | Dentaid | 0.1% | 0.1% | 0.4% | 0.0% | PremiumLocal ChampionIndependent |
| 188 | Elvive | L’Oréal | 0.1% | 0.1% | 0.3% | 0.1% | MainstreamGlobalMega |
| 189 | Armani | L’Oréal | 0.1% | 0.1% | 0.5% | 0.0% | LuxuryGlobalMega |
| 190 | Surgi | American International Industries | 0.1% | 0.2% | 1.0% | 0.0% | MainstreamGlobalIndependent |
| 191 | Bactine | WellSpring Pharmaceutical | 0.1% | 0.1% | 0.4% | 0.1% | MainstreamRegionalIndependent |
| 192 | CoverGirl | Coty | 0.1% | 0.1% | 0.5% | 0.0% | ValueGlobalMajor |
| 193 | Banana Boat | Edgewell Personal Care | 0.1% | 0.1% | 0.5% | 0.0% | MainstreamGlobalLarge |
| 194 | Hansaplast | Beiersdorf | 0.1% | 0.1% | 0.7% | 0.0% | MainstreamGlobalMajor |
| 195 | Paula's Choice | Paula's Choice | 0.1% | 0.1% | 0.5% | 0.0% | PremiumGlobalIndependent |
| 196 | Freeman | PDC Brands | 0.1% | 0.1% | 0.6% | 0.0% | ValueRegionalMid-Sized |
| 197 | Joanna | Joanna | 0.1% | 0.1% | 0.6% | 0.0% | MainstreamGlobalIndependent |
| 198 | Gliss | Henkel | 0.1% | 0.1% | 0.4% | 0.1% | MainstreamGlobalMega |
| 199 | Blend-a-med | Procter & Gamble | 0.1% | 0.1% | 0.4% | 0.1% | MainstreamGlobalMega |
| 200 | Issey Miyake | Shiseido | 0.1% | 0.1% | 0.5% | 0.0% | PremiumGlobalMajor |