sec1:vA

Global Dashboard · All worlds

AI Recommendation Rankings

Scope: Global · All categories · Brand · Total AI

1Geography
2Category
3Entity
4Platform

Ranking results

1,546 brands matched · 19,500 ranking observationsScore = sum of AI-platform ranking points · top-5 = 35→8
AI Shelf

Top AI-recommended brands · Disposable Diapers

Top 5 on shelf
1
PA
Pampers
Procter & Gamble
AI Visibility
34.1%
Weighted SOV
44.4%
Avg. Rank
2.2
Index by AI platform
Chat GPT26
ChatGPT270
Claude228
DeepSeek22
Gemini22
Grok31
2
HU
Huggies
Kimberly-Clark
AI Visibility
17.9%
Weighted SOV
15.7%
Avg. Rank
2.6
Index by AI platform
Chat GPT34
ChatGPT312
Claude136
DeepSeek43
Gemini31
Grok44
3
CO
Coterie
Coterie
AI Visibility
5.8%
Weighted SOV
7.2%
Avg. Rank
2.8
Index by AI platform
Chat GPT1
ChatGPT199
4
SG
Seventh Generation
Unilever
AI Visibility
3.8%
Weighted SOV
3.4%
Avg. Rank
3.4
Index by AI platform
ChatGPT156
Claude234
DeepSeek2
Grok7
5
TH
The Honest Company
The Honest Company
AI Visibility
5.1%
Weighted SOV
3.3%
Avg. Rank
3.9
Index by AI platform
ChatGPT161
Claude39
Platform index commentary
  • Huggies over-indexes most strongly on ChatGPT (index 312), while Coterie is weakest on Chat GPT (index 1).
  • Huggies shows the widest platform spread among top brands (31312).
  • Claude is the most divergent platform (spread 195 pts); ChatGPT overall favours the top shelf (avg index 220).
#BrandManufacturerWTD SOVSOVVisibility#1 ShareAttrs
1L'OréalL'Oréal3.9%3.6%17.5%4.3%
GlobalMega
2MaybellineL'Oréal3.7%2.9%14.1%5.7%
GlobalMega
3NiveaBeiersdorf3.3%2.6%12.9%4.5%
GlobalMajor
4Oral-BProcter & Gamble3.1%2.3%11.3%6.1%
GlobalMega
5DoveUnilever3.0%2.6%12.8%3.3%
GlobalMega
6ColgateColgate-Palmolive2.4%2.0%10.1%2.1%
GlobalMajor
7PhilipsPhilips2.1%1.7%8.2%2.0%
Local ChampionMega
8GarnierL'Oréal2.1%1.9%9.5%1.7%
GlobalMega
9DiorLVMH1.8%1.6%7.6%1.9%
GlobalMega
10VeetReckitt1.8%1.0%5.1%4.8%
GlobalMajor
11GilletteProcter & Gamble1.8%1.0%5.2%4.7%
GlobalMega
12PanteneProcter & Gamble1.6%1.2%6.1%2.2%
GlobalMega
13ChanelChanel1.5%1.2%5.7%2.3%
RegionalMajor
14DettolReckitt1.5%1.1%5.2%2.5%
GlobalMajor
15MACEstée Lauder1.3%1.3%6.5%1.5%
GlobalMajor
16La Roche-PosayL'Oréal1.2%1.3%6.5%0.9%
GlobalMega
17WaterpikChurch & Dwight1.0%0.7%3.4%2.2%
GlobalMajor
18ListerineKenvue1.0%0.6%3.0%2.5%
GlobalMajor
19NairChurch & Dwight0.9%0.7%3.6%0.2%
GlobalMajor
20PanasonicPanasonic0.9%1.0%5.0%0.3%
GlobalMega
21NYXL'Oréal0.9%0.8%4.1%1.0%
GlobalMega
22CetaphilGalderma0.9%0.9%4.5%0.5%
GlobalLarge
23BraunProcter & Gamble0.9%0.9%4.2%0.7%
GlobalMega
24CeraVeL'Oréal0.8%0.7%3.5%1.1%
GlobalMega
25The OrdinaryEstée Lauder0.8%0.6%3.0%1.4%
GlobalMajor
26LifebuoyUnilever0.8%0.6%2.9%1.1%
GlobalMega
27Johnson'sJohnson & Johnson0.7%0.6%2.9%1.5%
GlobalMega
28SensodyneHaleon0.7%0.7%3.6%0.2%
Export ChallengerMajor
29NeutrogenaJohnson & Johnson0.7%0.7%3.7%0.6%
GlobalMega
30VaselineUnilever0.7%0.6%2.8%0.9%
GlobalMega
31SchwarzkopfHenkel0.6%0.7%3.5%0.2%
GlobalMega
32Head & ShouldersProcter & Gamble0.6%0.5%2.3%1.0%
GlobalMega
33ShiseidoShiseido0.6%0.5%2.5%0.7%
GlobalMajor
34RevlonRevlon Inc.0.5%0.7%3.6%0.0%
Local ChampionLarge
35WardahParagon Corp0.5%0.4%1.7%0.8%
Local ChampionMid-Sized
36Jo MaloneEstée Lauder0.5%0.5%2.2%0.7%
GlobalMajor
37TRESemméUnilever0.5%0.6%2.9%0.3%
GlobalMega
383CEStylenanda0.5%0.5%2.2%0.5%
RegionalIndependent
39LancômeL'Oréal0.5%0.7%3.6%0.1%
GlobalMega
40RexonaUnilever0.5%0.4%1.8%0.6%
GlobalMega
41BetadineMundipharma0.5%0.4%2.0%0.4%
GlobalLarge
42Calvin KleinCoty0.5%0.4%2.0%0.8%
GlobalMajor
43InnisfreeAmorePacific0.5%0.5%2.4%0.2%
GlobalLarge
44Wilkinson SwordEdgewell Personal Care0.4%0.4%2.2%0.0%
GlobalLarge
45GatsbyMandom Corporation0.4%0.3%1.5%0.9%
RegionalMid-Sized
46Hada LaboRohto Pharmaceutical0.4%0.4%1.8%0.6%
GlobalLarge
47XiaomiXiaomi0.4%0.6%2.9%0.0%
GlobalMega
48CrestProcter & Gamble0.4%0.4%2.2%0.2%
GlobalMega
49ElmexColgate-Palmolive0.4%0.4%2.1%0.1%
GlobalMajor
50PurellGOJO Industries0.4%0.3%1.4%0.8%
RegionalLarge
51SchickEdgewell Personal Care0.4%0.4%2.0%0.0%
GlobalLarge
52Fenty BeautyLVMH0.4%0.4%1.8%0.4%
GlobalMega
53OlaplexOlaplex Inc.0.4%0.3%1.3%0.9%
Local ChampionMid-Sized
54NARSShiseido0.4%0.4%1.8%0.5%
GlobalMajor
55Burt's BeesClorox0.4%0.4%2.0%0.4%
GlobalMajor
56Sally HansenCoty0.4%0.4%2.1%0.1%
GlobalMajor
57Estée LauderEstée Lauder0.4%0.4%1.8%0.4%
GlobalMajor
58BioreKao0.4%0.3%1.4%0.4%
GlobalMajor
59AveenoJohnson & Johnson0.4%0.5%2.3%0.1%
GlobalMega
60OlayP&G0.4%0.5%2.3%0.0%
GlobalMega
61LaneigeAmorePacific0.4%0.4%2.1%0.3%
GlobalLarge
62SunsilkUnilever0.3%0.3%1.5%0.3%
GlobalMega
63Kiko MilanoKIKO Milano0.3%0.3%1.4%0.5%
GlobalMid-Sized
64Urban DecayL'Oréal0.3%0.3%1.4%0.5%
GlobalMega
65PalmoliveColgate-Palmolive0.3%0.4%2.1%0.1%
GlobalMajor
66MustelaLaboratoires Expanscience0.3%0.3%1.6%0.1%
RegionalMid-Sized
67BicSociété Bic0.3%0.4%2.1%0.0%
GlobalLarge
68Baleadm-drogerie markt0.3%0.3%1.6%0.1%
GlobalMajor
69Le LaboEstée Lauder0.3%0.3%1.3%0.3%
GlobalMajor
70BiodermaL'Oréal0.3%0.3%1.4%0.3%
GlobalMega
71Rom&ndIndependent0.3%0.3%1.4%0.2%
Local ChampionIndependent
72SafeguardP&G0.3%0.3%1.2%0.4%
GlobalMega
73EucerinBeiersdorf0.3%0.3%1.5%0.3%
GlobalMajor
74CliniqueEstée Lauder0.3%0.5%2.5%0.0%
GlobalMajor
75Perfect DiaryYatsen Group0.3%0.2%0.9%0.6%
RegionalMid-Sized
76EssenceIndependent0.3%0.3%1.6%0.2%
Local ChampionIndependent
77LakmeHindustan Unilever0.3%0.2%1.0%0.4%
GlobalMajor
78Pond'sUnilever0.3%0.2%1.1%0.3%
GlobalMega
79LionLion Corporation0.2%0.3%1.1%0.3%
GlobalLarge
80EtudeAmorePacific0.2%0.3%1.6%0.1%
GlobalLarge
81ByredoPuig0.2%0.3%1.3%0.1%
GlobalLarge
82CarmexCarma Laboratories0.2%0.3%1.3%0.0%
Export ChallengerIndependent
83AvènePierre Fabre0.2%0.3%1.4%0.0%
GlobalLarge
84PepsodentUnilever0.2%0.2%1.1%0.2%
GlobalMega
85Hugo BossCoty0.2%0.2%1.1%0.3%
GlobalMajor
86PigeonPigeon Corporation0.2%0.2%1.0%0.1%
GlobalMid-Sized
87Luxe OrganixIndependent0.2%0.2%1.2%0.1%
Local ChampionIndependent
88AnessaShiseido0.2%0.2%0.7%0.4%
GlobalMajor
89ZiajaZiaja0.2%0.2%0.9%0.2%
RegionalIndependent
90Got2bHenkel0.2%0.2%1.1%0.2%
GlobalMega
91Heroine MakeIsehan0.2%0.2%0.8%0.4%
RegionalIndependent
92ReachKenvue0.2%0.3%1.4%0.0%
GlobalMajor
93Nad'sSue Ismiel & Daughters0.2%0.2%1.2%0.0%
GlobalIndependent
94RemingtonSpectrum Brands0.2%0.3%1.6%0.0%
GlobalLarge
95KerastaseL'Oréal0.2%0.2%1.2%0.1%
GlobalMega
96SavlonITC Limited / Haleon by market0.2%0.2%1.0%0.0%
GlobalMajor
97WahlWahl Clipper Corporation0.2%0.3%1.3%0.0%
RegionalLarge
98TePeTePe Oral Hygiene Products0.2%0.2%1.2%0.1%
Export ChallengerIndependent
99AxeUnilever0.2%0.2%1.1%0.1%
GlobalMega
100KaoKao0.2%0.2%0.7%0.2%
GlobalMajor
101ParissaParissa Laboratories0.2%0.3%1.4%0.0%
GlobalIndependent
102WellaWella Company0.2%0.3%1.3%0.0%
Local ChampionLarge
103DialHenkel0.2%0.2%0.8%0.2%
GlobalMega
104L'OrealL’Oréal0.2%0.1%0.6%0.3%
GlobalMega
105CuraproxCuraden0.2%0.3%1.5%0.0%
GlobalIndependent
106ClairolProcter & Gamble0.2%0.2%0.9%0.1%
GlobalMega
107GUMSunstar0.2%0.2%1.2%0.0%
GlobalLarge
108MediahealIndependent0.2%0.1%0.6%0.3%
Local ChampionIndependent
109GucciKering0.2%0.2%1.2%0.0%
RegionalMega
110Germ-XVi-Jon0.2%0.1%0.7%0.0%
GlobalMid-Sized
111VersaceEuroitalia / Versace0.2%0.2%1.2%0.0%
RegionalMid-Sized
112Close-UpUnilever0.2%0.2%1.0%0.0%
GlobalMega
113P/SUnilever0.2%0.2%0.8%0.1%
GlobalMega
114L’Oréal ParisL'Oréal0.2%0.1%0.7%0.1%
GlobalMega
115Giorgio ArmaniL'Oréal0.2%0.1%0.7%0.1%
GlobalMega
116MoroccanoilMoroccanoil0.2%0.2%1.1%0.0%
RegionalIndependent
117HimalayaHimalaya Wellness0.2%0.2%0.8%0.2%
RegionalMid-Sized
118ClioClio Cosmetics0.2%0.2%0.8%0.2%
Export ChallengerMid-Sized
119SonicarePhilips0.2%0.2%0.8%0.0%
Local ChampionMega
120LysolReckitt0.2%0.1%0.7%0.1%
GlobalMajor
121MistineBetter Way0.2%0.1%0.7%0.1%
Local ChampionMid-Sized
122Tom FordEstée Lauder0.2%0.3%1.3%0.0%
GlobalMajor
123StilaStila Cosmetics0.2%0.1%0.7%0.2%
GlobalIndependent
124SanexColgate-Palmolive0.1%0.2%1.0%0.0%
GlobalMajor
125DorcoDorco0.1%0.2%1.0%0.0%
GlobalMid-Sized
126Rare BeautyRare Beauty LLC0.1%0.1%0.6%0.2%
Export ChallengerIndependent
127CatriceCosnova0.1%0.2%1.0%0.1%
RegionalMid-Sized
128EminaKao0.1%0.2%0.9%0.1%
GlobalMajor
129COSRXIndependent0.1%0.1%0.6%0.2%
Local ChampionIndependent
130Charlotte TilburyPuig0.1%0.2%0.8%0.1%
GlobalLarge
131JordanOrkla0.1%0.2%0.9%0.1%
GlobalMajor
132BenefitLVMH0.1%0.2%1.0%0.0%
GlobalMega
133ChapStickSuave Brands Company0.1%0.1%0.6%0.1%
RegionalMid-Sized
134Mise en ScèneAmorePacific0.1%0.1%0.7%0.2%
GlobalLarge
135BourjoisCoty0.1%0.1%0.7%0.1%
GlobalMajor
136Yves Saint LaurentL’Oréal0.1%0.2%1.0%0.0%
GlobalMega
137LabelloBeiersdorf0.1%0.1%0.6%0.2%
GlobalMajor
138Bleu de ChanelChanel0.1%0.1%0.6%0.1%
RegionalMajor
139LuxIndependent0.1%0.2%0.8%0.0%
Local ChampionIndependent
140CanmakeIDA Laboratories0.1%0.1%0.6%0.1%
Export ChallengerIndependent
141Some By MiSome By Mi0.1%0.1%0.6%0.1%
Export ChallengerIndependent
142IsadoraIsaDora0.1%0.1%0.5%0.3%
Export ChallengerIndependent
143Paco RabannePuig0.1%0.2%1.1%0.1%
GlobalLarge
144FlorasisYatsen Group0.1%0.1%0.6%0.1%
RegionalMid-Sized
145SK-IIP&G0.1%0.1%0.6%0.1%
GlobalMega
146BielendaBielenda0.1%0.1%0.6%0.1%
RegionalIndependent
147BarbasolPerio Inc.0.1%0.1%0.6%0.0%
GlobalIndependent
148Maison MargielaL'Oréal0.1%0.2%0.9%0.0%
GlobalMega
149ACOPerrigo0.1%0.1%0.5%0.2%
GlobalLarge
150ClearUnilever0.1%0.1%0.7%0.1%
GlobalMega
151SterilliumPaul Hartmann0.1%0.1%0.5%0.2%
Local ChampionLarge
152Benefit CosmeticsLVMH0.1%0.1%0.7%0.0%
GlobalMega
153WinonaIndependent0.1%0.1%0.6%0.1%
Local ChampionIndependent
154Kiss MeIsehan0.1%0.1%0.6%0.0%
RegionalIndependent
155DarlieHawley & Hazel0.1%0.2%0.9%0.0%
RegionalMid-Sized
156InglotInglot0.1%0.1%0.5%0.2%
GlobalIndependent
157IsdinISDIN0.1%0.1%0.6%0.2%
RegionalMid-Sized
158TaftSchwarzkopf0.1%0.1%0.5%0.1%
RegionalLarge
159Nivea SunBeiersdorf0.1%0.1%0.4%0.2%
GlobalMajor
160Anastasia Beverly HillsABH Cosmetics0.1%0.1%0.6%0.0%
Local ChampionMid-Sized
161RimmelCoty0.1%0.1%0.7%0.1%
GlobalMajor
162VichyL'Oréal0.1%0.2%0.8%0.0%
GlobalMega
163DegreeUnilever0.1%0.1%0.5%0.1%
GlobalMega
164LGLG0.1%0.1%0.5%0.1%
GlobalMajor
165Le Petit UnilevereillaisJohnson & Johnson0.1%0.1%0.4%0.2%
GlobalMega
166GiGiAmerican International Industries0.1%0.2%0.8%0.0%
GlobalIndependent
167Old SpiceProcter & Gamble0.1%0.1%0.7%0.0%
GlobalMega
168NykaaNykaa0.1%0.1%0.6%0.0%
RegionalMid-Sized
169Banana BoatEdgewell Personal Care0.1%0.1%0.7%0.0%
GlobalLarge
170FlamingoHarry's Inc.0.1%0.1%0.6%0.0%
GlobalMid-Sized
171Marc JacobsCoty0.1%0.1%0.7%0.0%
GlobalMajor
172SimpleUnilever0.1%0.1%0.5%0.1%
GlobalMega
173RitualsRituals Cosmetics0.1%0.1%0.6%0.1%
GlobalLarge
174Bath & Body WorksBath & Body Works Inc.0.1%0.1%0.6%0.0%
GlobalMajor
175MamaearthHonasa0.1%0.1%0.5%0.1%
Local ChampionMid-Sized
176e.l.f.e.l.f. Beauty0.1%0.2%0.8%0.0%
GlobalMid-Sized
177OGXKenvue0.1%0.1%0.7%0.0%
GlobalMajor
178SheaMoistureUnilever0.1%0.1%0.7%0.1%
GlobalMega
179EvelineEveline Cosmetics0.1%0.1%0.5%0.0%
RegionalIndependent
180JudydollJoy Group0.1%0.1%0.4%0.1%
Local ChampionIndependent
181DHCDHC Corporation0.1%0.1%0.4%0.1%
RegionalMid-Sized
182AquafreshHaleon0.1%0.1%0.5%0.0%
Export ChallengerMajor
183SecretProcter & Gamble0.1%0.1%0.4%0.1%
GlobalMega
184NorelcoPhilips0.1%0.1%0.5%0.0%
Local ChampionMega
185DiptyqueDiptyque0.1%0.1%0.7%0.0%
Local ChampionIndependent
186WatsonsA.S. Watson0.1%0.1%0.6%0.0%
GlobalMega
187CarexPZ Cussons0.1%0.1%0.3%0.2%
GlobalMid-Sized
188ProyaProya0.1%0.1%0.3%0.2%
RegionalLarge
189H2oflossH2ofloss0.1%0.1%0.6%0.0%
GlobalIndependent
190MilaniMilani Cosmetics0.1%0.1%0.5%0.0%
Export ChallengerIndependent
191SagrotanReckitt0.1%0.1%0.3%0.2%
GlobalMajor
192BenchSuyen Corporation0.1%0.1%0.3%0.1%
Local ChampionMid-Sized
193AndrélonUnilever0.1%0.1%0.3%0.2%
GlobalMega
194SystemaLion Corporation0.1%0.1%0.6%0.0%
GlobalLarge
195MedianAmorepacific0.1%0.1%0.4%0.1%
GlobalLarge
196Sugar CosmeticsVellvette Lifestyle0.1%0.1%0.5%0.0%
Local ChampionIndependent
197AmuchinaAngelini Pharma0.1%0.0%0.2%0.2%
RegionalLarge
198BurstBurst Oral Care0.1%0.1%0.6%0.0%
Local ChampionIndependent
199L'Oréal ParisL'Oréal0.1%0.1%0.4%0.1%
GlobalMega
200SenkaShiseido0.1%0.1%0.3%0.1%
GlobalMajor